Goa Tourism has signed a Memorandum of Understanding (MoU) with All India Institute of Ayurveda (AIIA), Goa under the Ministry of Ayush, Government of India. The MoU was signed by Prof. Dr. Sujata Kadam, Dean, AIIA Goa, on behalf of AIIA and Suneel Anchipaka, IAS, Director Department of Tourism & Managing Director, GTDC. This strategic partnership aims to explore opportunities for enhancing the wellness and medical tourism landscape in Goa, leveraging the rich heritage of Ayurveda.
The alliance between the Department of Tourism, Goa, and AIIA presents an exciting opportunity to synergise efforts in promoting wellness tourism that integrates Ayurveda practices. Through this collaboration, both entities are poised to embark on various initiatives aimed at bolstering the infrastructure, facilities, and promotional activities associated with wellness tourism.
Suneel Anchipaka stated: “By joining forces with the AIIA, we reaffirm our commitment to promoting wellness tourism that integrates Ayurveda and other traditional medicinal practices into our tourism offerings. This collaboration not only enriches the tourism landscape of Goa but also aligns with our vision of providing visitors with holistic and transformative experiences. Together, we are poised to elevate Goa as a leading destination for wellness and medical tourism, offering visitors a sanctuary for rejuvenation, relaxation, and renewal.”
Dr. Tanuja Manoj Nesari, Director, All India Institute of Ayurveda, said: “The collaboration between the Department of Tourism, Goa, and AIIA presents a thrilling opportunity to synchronise endeavours in promoting wellness tourism that incorporates Ayurveda and other indigenous healing methods. We are ready to initiate a range of programs aimed at enhancing the infrastructure, amenities, and promotional campaigns associated with wellness tourism.”
AIIA under support of Ministry of AYUSH will contribute to develop Goa as AYUSH Medical Tourism destination.
Collaborative efforts will be directed towards promoting wellness tourism initiatives that incorporate AYUSH and will also explore avenues for enhancing existing wellness facilities and infrastructure in Goa, ensuring a world-class experience for wellness tourists.
Efforts will be made to facilitate training and capacity-building programs for professionals in the wellness and healthcare sectors with a plan that will outline specific objectives, strategies, and timelines for collaborative initiatives.
Through this partnership, the Department of Tourism & AIIA are committed to positioning Goa as a premier destination for wellness and medical tourism, offering holistic healing experiences rooted in Ayurveda and traditional medicinal practices.
