PANAJI: Percept Live Intellectual Property – Bollyboom, have launched their very first lounge ‘Bollyboom House @ Favela’ in Baga, Goa; states a press release.
The all new ‘Bollyboom House @ Favela’ initiative is a licensing venture between Percept Live and Favela Hotels & Restaurants Pvt. Ltd. Designed by Shabnam Gupta of “The Orange Lane”, the verdant 10,000 sq ft lounge sprawls over an expansive area in Arpora, and will offer a mix of Bollywood themed F&B, delightful ambience and electrifying live entertainment, taking the Bollyboom experience to the next level.
‘Bollyboom’ is the world’s first and biggest Bollywood Dance Music (BDM) Property offering an eclectic blend of music, dance and live entertainment. Bollywood music has been an intrinsic part of 1.5 billion Indians and Bollyboom was incepted in 2013 with an aim to create a memorable live music entertainment experience for Bollywood music fans. Over the past 8 years Bollyboom has featured over 100 popular Bollywood Music Artists and DJs at over 100 live events in various formats viz. arenas, occasions, club nights, campus shows and Bollyboom@Home live streams to emerge as the largest IP in the BDM domain.
Given the massive love for everything Bollywood and huge business potential of this domain, Bollyboom is now expanding from the live music events space to becoming a 360° lifestyle brand for its fan community. A big step in this direction is the launch of ‘Bollyboom House’ – a series of exclusive themed Lounges pan India and overseas that will offer fans an immersive Bollywood experience spanning F&B and live entertainment experiences.
The very first ‘Bollyboom House’ lounge in Goa presents an exclusive restaurant & bar, and an extensive mix of live Bollyboom performances to provide patrons a holistic Bollywood entertainment experience.
Bollyboom House @ Favela is designed as a green wonderland, with a luxuriant array of plants adorning every nook and wall-scape, with bright sunlight imaginatively permeating the decorative walls, and beautiful reclaimed wood furniture embellishing the tasteful interiors making for a tranquil escape for discerning travellers. Every element of the environment has been exclusively designed to offer guests a unified day to night experience. By day, the chic establishment will have a relaxed tropical lounge ambience, while seamlessly transforming into an electrifying performance venue featuring top Bollywood Music artists & DJs for exclusive entertainment sessions curated by Bollyboom.
Cutting edge Bollywood music artists, trending DJs and specially curated live bands will grace the stage given the extensive network of Bollyboom. The carefully designed programming would include exclusive content spanning unplugged artists, bands, cover bands and evenings dedicated to legends of Bollywood. Great music fused with state-of-the-art acoustics, incredible SFX, live percussionists and dance troupes will form the core identity of the ‘Bollyboom House’ experience.
Embracing authentic Oriental and Asian cuisines, Bollyboom House @ Favela promises an assortment of gastronomic delights. Guests can enjoy an early dinner with selective pre plated and specially curated menu offerings from globally trained executive chefs including dim sums, sushi, fresh salads, a diverse selection of small plates including pork ribs, barbecue beef, crunchy tofu and crispy kale chips. After 10.30 pm the mood lighting will transform to a dynamic high octane environment for guests looking to party into the late hours of the night. An extensive selection of exotic cocktails tastefully curated by Master Chef Mitesh Rangras and Mixologist Mayur along with internationally trained all female bartenders promise to add sparkle to the Bollyboom House cuisine.
Kishore Frederick, Amit Bakhale, Gautam Bakhale and Gregg Furtado of Favela Hotels & Restaurants Pvt. Ltd. are eminent hospitality professionals who bring over two decades of proficiency and expertise in the hospitality business. While Amit, Gautam and Greg have created a signature name in the restaurant business conceptualising and managing brands like Cohiba, Taverna and Amboti, Kishore has managed leading restaurants and bars for over 30 years including WTF, The Tanjore Tiffiin Room, and The Butler & The Bay Leaf.
Kishore Frederick, Owner & Director, Favela Hotels & Restaurants Pvt. Ltd. says, “It is incredible to be a part of an extraordinary creation, something that revolutionises the frontiers of entertainment and goes beyond just fine dining or partying. This is only the beginning of a great partnership and I look forward to limitless possibilities in the Bollyboom House journey going forward.”
Amit Bakhale, Owner & Director, Favela Hotels & Restaurants Pvt. Ltd. adds, “Bollyboom House @ Favela is very close to my heart as it brings the best of F&B, luxe ambience and inimitable entertainment to patrons. I hope the tourists of Goa relish the unique lounge offering and keep coming back to Goa for more.”
Gregg Furtado, Owner & Director, Favela Hotels & Restaurants Pvt. Ltd. added, “I am excited to be a part of this ever-growing Bollyboom entertainment experience. The brand has already created waves pan India in the live music space, and fusing the hospitality offering with its core entertainment proposition is the next big evolutionary step for Bollyboom.”
Gautam Bakhale, Owner & Director, Favela Hotels & Restaurants Pvt. Ltd. said, “We will be fusing the best of world-class F&B and a bespoke range of Bollyboom music options to present a brand new immersive entertainment experience for our patrons. Looking forward to bringing a slice of Bollywood magic to our patrons in Goa.”
Manuj Agarwal, CEO, Percept Live states, “We are proud to add another innovative dimension to our ever expanding Bollyboom entertainment footprint. Bollyboom House will offer the perfect escape where the travel bug meets an electrifying slice of Bollywood. Our vision is to offer unique and outstanding hospitality at leading leisure destinations pan India and around the globe which in the long-term holds the promise of making Bollyboom a leading global lifestyle brand.”
Manav Mehta, Partner, Bollyboom, said “I am excited that Bollyboom is expanding its presence with the launch of its first outlet in the picturesque location of Goa. Being an artist the plan with Bollyboom House in Goa and pan India is to provide a platform to budding talented artists and offer a unique exciting experience for our patrons with innovative immersive content that recreates the thrill and magic of Bollywood.”